Retail & CommerceTanger

How a Tangier shop increased sales by 35% by automating WhatsApp

A shop losing 60% of its WhatsApp prospects. Automation turned every message into a potential sale.

+35%

in sales

100%

of messages handled automatically

<2min

average response time

3×

more returning customers

The problem

Youssef runs a clothing shop in Tangier. Since he put his catalog on WhatsApp, he gets 50+ messages a day. The problem: he can't respond to all of them. Between in-store customers, orders to prepare, and messages piling up, he estimates losing 40-60% of his prospects. Customers write, wait, and end up going elsewhere.

What we built

  • 1WhatsApp Business API with smart automated responses
  • 2Digital catalog with real-time pricing and availability
  • 3Label system to qualify prospects (new, pending, VIP)
  • 4Automated follow-ups for abandoned carts
  • 5Centralized dashboard to track all conversations
Implementation time: 10 days

The results

+35%in sales
100%of messages handled automatically
<2minaverage response time
3×more returning customers

“Before, I was missing half my messages. Now every customer gets a response in under 2 minutes, even when I'm with someone in the store.”

— Youssef, Shop manager, Tanger

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