Healthcare & ClinicsCasablanca

How a Casablanca clinic recovered 25,000 MAD/month by reducing no-shows by 60%

A clinic losing 480,000 MAD/year to empty slots. Automated reminders changed everything.

−60%

no-shows

+25K DH

recovered per month

−2h

of phone calls per day

100%

of files digitized

The problem

Dr. Amina runs a multi-specialty clinic in Casablanca. Every day, 4-5 patients don't show up. Without warning, without canceling. That's 2,000 MAD per day in lost consultations — 40,000 MAD per month, nearly 480,000 MAD per year. The receptionist spent 2 hours daily calling patients to confirm appointments. Some didn't answer. And 8,000 paper files in 12 cabinets made every consultation slower.

What we built

  • 1Online appointment booking (patients choose their own slot)
  • 2Automated reminders via SMS 48h before + WhatsApp 2h before
  • 3One-click rescheduling (no need to call)
  • 4Automatic waitlist (canceled slots fill themselves)
  • 5CNDP-compliant electronic medical records
Implementation time: 4 weeks

The results

−60%no-shows
+25K DHrecovered per month
−2hof phone calls per day
100%of files digitized

We were losing nearly half a million dirhams a year on empty chairs. A simple reminder SMS changed everything.

Dr. Amina, Clinic director, Casablanca

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